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 Litigation is challenging. High-profile litigation is doubly challenging. 
      Wouldn't you love a sneak peak into these big trials so you could learn 
      from the trial team's mistakes? In this article, trial and technology consultant 
      Ted Brooks draws on his experience in several high-profile trials to share 
      the top five problems that can arise and steps you can take to prevent them 
      from negatively impacting your own cases. Ted doesn't think you can guess 
      which cases he's referring to  but even if you do, he'll never tell. 
      This article contains 1,130 words.
 
 TechnoFeature: Top Five High-Profile Trial Blunders 
      and How to Avoid Them in Your Own Practice
 By Ted Brooks tbrooks@litigationtech.com
 (This article is a TechnoLawyer Exclusive.)
 
 INTRODUCTION
 
 While some of the tips listed below relate primarily to high-profile matters, 
      a few are also worthy of consideration in preparation for any trial. Some 
      may appear obvious  even to the point that you might doubt they could 
      ever actually occur. I can tell you that I have dealt with every issue I've 
      addressed below during my career as a Trial/Technology Consultant. Also, 
      I have experience in several high-profile cases to draw upon, both criminal 
      and civil. I will not, however, imply, indicate, or attempt to indicate 
      in any way which trial or trials from which each point stems.
 So no matter how clever you are, any assumptions you might make as to 
        which one(s) they are related will be wrong  and even if you're 
        right, I'll deny it. There, got that out of the way.1. PLAN ON THE WORST-CASE SCENARIO FROM THE OUTSET  
      DON'T JUST ASSUME IT WILL SETTLE
 
 Okay, this tip probably seems obvious, and unlikely to actually happen in 
      real life, but let me say that it does not always work that way. If it did, 
      I would never have had several "opportunities" to work up a case 
      in a matter of only a few short days  something that should normally 
      take weeks to prepare. In fact, of all the items I will address in this 
      article, this one is the most common.
 How does this happen? Well, I think we all try to be optimistic, saving 
        our client precious money whenever possible and practical. Although statistically 
        the majority of cases do indeed settle, all it takes is one little "glitch" 
        on the eve of trial, and you're screwed. One seemingly insignificant misunderstanding, 
        a decimal point in the wrong place, or if you've been following current 
        events, even a plea bargain the Court rejects. How can you prevent this? Work toward settlement if that is the logical 
        choice, but never assume it's over until it's over. That stated, when 
        it comes to trial preparation, don't wait until the final settlement attempt 
        fails the week before the trial date to get everything in order. This 
        includes all of the demonstratives, trial evidence database, mock trials, 
        and everything else. Although "miracles" may sometimes happen 
        on short-notice, you should not hope to be one of the fortunate few. Rather, 
        prepare several weeks in advance  for larger matters, several months 
        may be preferable.2. WORK WITH THE BEST AVAILABLE PEOPLE  DON'T TRY TO 
      SAVE A FEW BUCKS
 
 It is interesting that some of the best (and highest billing) law firms 
      in the land would go bargain hunting when looking for trial preparation 
      and litigation support assistance. While in many cases it certainly does 
      make sense, it is probably not the best way to go in high-profile matters. 
      Assuming your client didn't contact you just because you were the cheapest 
      firm around, it might also be assumed that they would appreciate your efforts 
      in securing the best assistance available as well. When viewed in perspective, 
      costs of litigation support, trial preparation, and presentation will be 
      relatively small.
 Relatively small? How much does it cost? While I can only offer a general 
        figure for trial preparation and support (as this is primarily what our 
        firm provides), I can say that a "typical" (read: no real such 
        thing as a "typical" trial) one-month trial might end up running 
        in the $70,000 and up neighborhood. Other oft-neglected items include videotaping of depositions, demonstrative 
        graphics and animations, top expert witnesses, and mock trials or focus 
        groups. Again, it just doesn't make sense in the big picture to provide 
        the high-profile client anything less than the best you can find.3. MAINTAIN CONTROL OF YOUR CLIENT  DON'T LET THEM 
      MAKE STRATEGIC DECISIONS FOR YOU 
 I have witnessed more than one client's attempt to take control of what 
      needs to get done, who needs to do it, how witnesses should be handled, 
      and so on. Fortunately, I can also say that most of the attorneys I have 
      worked with have been able to straighten things out and remind the client 
      of their role in the matter.
 This is sometimes simple, and sometimes not. It depends on the client(s) 
        and the way they handle the pressure and stress of trial. You should not 
        take the fact that your client has an opinion lightly, but you must also 
        remember that their opinion is probably not the most objective. It may 
        help to bring in a third party at times  someone to help you play 
        "good cop/bad cop." An "objective" opinion from someone 
        other than you can often be helpful in this type of situation.4. MEDIA COVERAGE  DON'T ASSUME THEY WILL SEE OR REPORT 
      IT YOUR WAY
 
 High-profile trials make for great TV coverage. Interestingly, I have actually 
      heard reports that truly made me wonder if they came from the same courtroom 
      I was in all day. On the other hand, I have heard and read reports that 
      accurately described the proceedings or the intended release of information.
 Entire lengthy interviews may be reduced to only a few seconds, offering 
        only a few points of interest. These points of interest may or may not 
        be what you wish to communicate about your case. If you are involved in high-profile matters, you may know reporters who 
        will work with you to generally attempt to tell the story as you see it. 
        Others may not. Media coverage may be beneficial, or it may be very dangerous. 
        At any rate, it is a risk to some degree  and don't forget that 
        your opponent may wish to have their story told as well.5. ENJOY THE EXPOSURE, PREPARE FOR NEW BUSINESS  DON'T 
      CHANGE WHO YOU ARE
 
 Assuming a favorable outcome, you and your entire trial team can benefit 
      greatly as a result of your involvement. This can lead to new business, 
      other high-profile matters, and referrals.
 Although you may need to make some adjustments to handle an increased 
        flow of work, it is always best to remember your roots. The quality of 
        work and reputation that landed that case should never be compromised 
        or spread so thin as to have a negative impact on your existing or new 
        clients.CONCLUSION
 
 Regardless of whether you ever have the chance to work on a high-profile 
      matter (hey, there aren't enough for everyone to have them), you can apply 
      each of these tips in some fashion to nearly every case. Again, some might 
      say these are all "no-brainers," but let me remind you in closing 
      that I have experienced and based each one on actual litigation experience.
 Finally, if you think that a particular point above relates to a specific 
        case you have in mind, you're wrong ... Copyright 2007 Ted Brooks. All rights reserved.ABOUT THE AUTHOR
 
 Ted Brooks is the President of Litigation-Tech 
      LLC , a trial technology consulting firm based in San Francisco. Ted 
      won the Law Technology News Award for Most Innovative Use of Technology 
      in a Trial, and is a frequent speaker and author.
 
 You can contact Ted via e-mail <tbrooks@litigationtech.com> 
      or telephone (415-291-9900).
 
 
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